- New modular, flexible benefits platform is designed for businesses with less than 250 employees
- Revolutionary new approach enables smaller employers to boost employee engagement
Broadstone, a leading independent employee benefits consultancy, today announces the launch of Flexcel Elements – a revolutionary new approach to benefits technology designed specifically for employers with 250 employees or fewer.
Flexcel Elements is a modular, flexible benefits platform providing exceptional value for smaller employers, enabling them to modernise their benefits offering and boost employee engagement without the complexity or cost of a full flex platform.
The platform contains a comprehensive set of features including benefits information, financial education, targeted employee calls to action, access to voluntary benefits, a shopping discount portal and a wellbeing calendar.
It is also fully digital enabling employees to access the dedicated, easy-to-navigate platform 24/7 to explore benefits, manage pensions and access curated wellbeing content.
By bringing together core benefits, financial education, voluntary benefits and everyday savings, Flexcel Elements helps employees better understand, engage with and appreciate the support available to them. The result is a clearer and more connected employee experience that drives awareness and long-term value.
One of the most powerful distinctive features of Flexcel Elements is its targeted communications capability. Rather than relying on static information that employees may overlook, the service actively delivers relevant, personalised content based on individual circumstances.
Brett Hill, Head of Health & Protection at Broadstone, commented: “Organisations invest heavily in employee benefits, but too often employees are unaware of the support available to them or fail to engage with it. That means employers can struggle to realise the full value of their investment.
“This challenge is particularly acute for smaller businesses, which have traditionally lacked access to benefits technology that is both effective and affordable.
“Flexcel Elements is designed to bridge that gap. By bringing together benefits, financial education, wellbeing support and everyday savings in a single platform, alongside targeted communications that drive engagement, it helps employers maximise the impact of their benefits offering while creating a more connected and supported workforce.
“As businesses grow, the modular platform can grow with them, providing a simple, scalable solution that delivers value at every stage of their journey.”
